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Design Exploration - Task 3 (e-portfolio)

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Edita Chew En Thung  /  0357357 Design Exploration  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University Task 3 : e-portfolio Table of Content 1. INSTRUCTIONS 2. PROCESS       i. FINAL 3. FEEDBACK 4. REFLECTION INSTRUCTIONS    PROCESS Week 1 During Lecture, we were briefed and encouraged on exploring our previous works in our respective Degree specialisations and analyse our works and where is it revolving around, where does it lean to and does it fit the requirements out there in the industry. Thoroughly think or rethink our current portfolio and if there are areas for improvement. Diving deeper into our specialisation or taking a wider approach on learning new useful skills that potentially increase your value as a person in the industry. Doing something new and acquiring the necessary skillset to widen my value to be a generalist...

Art Direction - PROJECT 2 + (art guide)

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Edita Chew En Thung  /  0357357 Art Direction  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University PROJECT 2 (art guide) Table of Content 1. PROCESS       i. FINAL 2. REFLECTION PROCESS  Week 5-14 Week 5 After consulting with sir, we are to proceed with the art direction for Project 1 & Project 2 management document and as well as start on the Final Project.  Week 6 After presenting our slides for exercise 1, me and my group still continued with our progress for project 1. Week 7 After consulting with sir on our progress, we cleared some confusion and misunderstandings within the group and continued our progress. Week 8 Consulted with sir and showed our progress for final project. after drafting on the contents of the slides I came up with, I made some categorisation after some cadvice fr...

Collaborative Design Practice

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Edita Chew En Thung  /  0357357 Collaborative Design Practice  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University Sugar High Table of Content 1. INSTRUCTIONS 2. PROCESS - PROPOSAL + IDEATION       i. FINAL 3. REFLECTION INSTRUCTIONS    We are to collaborate in groups with other module's student project to create and design their desired board/card game like they are our clients. Thew above are the deliverables that will be expected from this module. PROCESS ---------------------------------------------------------------------------------------------------------- IMPORTANT LINKS :  MIRO ---------------------------------------------------------------------------------------------------------- PROPOSAL (TASK 1) Week 1  We chose between the 2 games of another module's project to have them design...

Art Direction - PROJECT 1

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Edita Chew En Thung  /  0357357 Art Direction  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University PROJECT 1 Table of Content 1. PROCESS       i. FINAL 2. FEEDBACK 3. REFLECTION PROCESS  Week 3 We were briefed about project 1 and were tasked on finding out a problem and identify them as we wished for the masses that might've faced the same problem. Week 4 Started on Project management document and I made the timeline documentation (Gantt Chart) and documented the process in google sheets. Assigned roles to my group mates and drafted the proposal document. LINK TO DRIVE :  HERE PROJECT TIMELINE : HERE Week 5 After consulting with sir, we are to proceed with the art direction for Project 1 & Project 2 management document and as well as start on the Final Project.  Week 6 After present...

Art Direction - EXERCISE

Edita Chew En Thung  /  0357357 Art Direction  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University Exercise Table of Content 1. INSTRUCTIONS 2. PROCESS       i. FINAL 3. FEEDBACK 4. REFLECTION INSTRUCTIONS    We are to research and gather info about a company we chose and interview the art director there to better grasp the concept and workflow of their jobscope. PROCESS  Week 1 During lecture we were briefed about the expectations of the outcome of the first exercise which is collecting research about the role of art direction in a company we will conduct research on. Our team were brain storming and researching on the companies that we could conduct an interview with the art director with. I pulled some of my contacts and connections to get an interview with the company hotshoesasia , a data driven company.  We assign...

Minor Project

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Edita Chew En Thung  /  0357357 Minor Project  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University Task 1 Table of Content 1. INSTRUCTIONS 2. PROCESS       i. FINAL 3. FEEDBACK 4. REFLECTION INSTRUCTIONS   In our Minor Project, we received the task to come up with a new concept based on United Nations Sustainable Development Goals (UNSDGs). The solution demanded a user-centric edge, in which we engaged in an empathy-driven research to fully comprehend the actual needs, pain areas and desires of the target population. Our solution had to solve these discovered needs in a meaningful way coupled to the integration of Fourth industrial Revolution (4IR) technologies like the use of artificial intelligence, the Internet of Things (IoT), or immersive media. Our proposal on the project took the following outline. We started by providing an ...

Packaging & Merchandising - Project 3

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Edita Chew En Thung  /  0357357 Publishing Design  /  Bachelor of Design (Honours) in Creative Media  /  Taylor's University Project 3 (Collaboration with TBS(merchandising)) Table of Content 1. INSTRUCTIONS 2. PROCESS 3. FINAL 4. FEEDBACK 5. REFLECTION INSTRUCTIONS fig 1.0 | Module Information Booklet (MIB) Final Project Description: Formulation of Merchandise & Promotional Strategy Us students, as part of this final project, will also extend the knowledge they had in designing their own food mechanism and packaging to include an entire brand experience by designing their own merchandise and promotional activities. The aim is also to enhance the brand in the market, develop the new customers and make the current customers loyal by designing the relevant merchandise and creating a strategic promotional plan according to the targe...